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MONTHLY
MARKETING GROUP CHATS

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Fact or Fiction? Marketing Trends You Should Know And Those You Shouldn't

Tuesday September 15, 2026

2:00-3:00pm ET

Marketing is full of trends, predictions, and new tactics competing for attention. But what’s real and what’s not? How do you know where you really need to invest your time and money? In this session, the founders of Channel Marketing Academy share insights and lessons from recent CMA Marketing Group Chats, covering topics like AI, changing buyer behavior, SEO, lead generation, and where marketers are focusing their time and budgets. Come hear what technology marketers across the channel are prioritizing, what they’re experimenting with, and the lessons they’re taking into their own strategies.

Discussion Leaders:

Anya Ciecierski, ERP Software Blog

Michelle Glennie, The Partner Marketing Group

Tania Konczynski, Omzy

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What We Learned About Marketing and Selling Fixed Price Implementations

Wednesday October 21, 2026

1:00-2:00pm ET

One of the trends in the ERP and professional services space right now are fixed price implementations. The promise sounds simple: predictable costs, faster sales cycles, and reduced risk for customers. But what really happens behind the scenes when marketing and selling a fixed fee project?


Join us as a panel of channel professionals share what they have learned about positioning, marketing, and selling fixed price implementation services. We will discuss how customer expectations are set before a project begins, the messages that resonate most with prospects, and how successful organizations communicate value without reducing the conversation to price alone.

Discussion Leaders:

Robert Jolliffe, President, Sabre Limited

Peter Wolf, President, Azamba

Do you have a topic idea or want to volunteer to be a panelist? Contact Us

Do you have a topic idea? Would you like to be a panelist? Contact Us

Did you miss our previous calls? Get the highlights or watch recordings.

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