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Marketing Group Chats are sessions where the marketing minds within the ERP and CRM channels meet to discuss different topics openly and honestly to help build the community and share ideas within the world of marketing. 


These 60-minute sessions will have industry experts leading the conversations but are meant to be a group chat. We hope everyone will bring their questions and share their experiences on our different topics. 

“I always joke with colleagues that we need an 'ERP marketing self-help group' and I feel the CMA Marketing Group Chat calls are a perfect example of how we can all come together and share ideas. Even though we may compete, as marketers we have to look out for each other!”

- Chelsea Didio, RSM US LLP

Do you have a topic idea or want to volunteer to be a panelist? Contact Us

September Call

Topic: Non-Mainstream Marketing Strategies Channel Marketers Are Experimenting On

Monday September 12, 2022 2:30pm – 3:30pm ET


B2B marketing doesn’t have to be boring. Find out how some Partners are taking creative B2C tactics and adjusting them to make an impact in our industry. Then share your ideas of what you are working on.

Discussion leaders:

Khaled Nassra, Head of Marketing, Binary Stream 

Amisha Gandhi, SVP Marketing, Tipalti 

Tania Konczynski, Global Marketing Director, Bam Boom Cloud 

This group chat is sponsored by:

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The Solutions Connection is focused on providing a single source directory to drive awareness of add-on solutions where partners and users can easily find the perfect solution for their business. Are you an ISV or Partner that has solutions that you need to promote? Get listed. With The Solutions Connection you can promote your software solution(s) across multiple publisher integrations in a searchable, optimized online directory with additional marketing benefits like Solution Spotlights.

October Call

Topic: How Marketing Can Align With Sales and Beyond

Wednesday Oct 19, 2022 2:00 – 3:00pm ET


We hear all that time that sales and marketing need to be aligned. But what does that actually mean? What are the steps needed to make it happen?  Also find out why it is important for other teams within the organization to be aligned to add more value to the marketing messaging and strategy.

Discussion Leaders:

Timothy Britton, Marketing Manager, Innovia Consulting

Samantha Bush, Marketing Programs Manager, FloQast

Greg Miles, Marketing Manager, iCepts Technology Group

This group chat is sponsored by:


With over 30 years Microsoft Business Applications experience, Stratos Cloud Alliance provides all the tools, services, resources, and support a Microsoft Partner needs to build a profitable cloud solutions business from Microsoft 365 to Dynamics 365, Power Platform, and Azure Services. Whether you’re a current Microsoft partner, non-Microsoft reseller, accounting or professional services firm, MSP, or ISV, Stratos is dedicated to help you grow your business and offerings at the pace that is right for you.

Do you have a topic idea for Fall 2022? Would you like to be a panelist? Contact Us

Did you miss our previous calls? Get details and highlights here.