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Industry Marketing Lead - Legal
Remote in the United States
Reporting into the Director of Professional Services Industry Marketing, the person in this role will be a collaborative and confident self-starter with the ability to drive growth through scalable B2B and referral marketing programs. They will focus on driving demand and building pipeline with legal, accounting, and other consulting firms.
The successful applicant will have a proven track record of planning and executing of multi-channel B2B demand generation campaigns targeting professional services firms, especially large law practices. They will also have experience cultivating referral leads through partnerships and influencer marketing programs.