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Wed, Nov 12
|Online
MARKETING GROUP CHAT CALLS - NOVEMBER 2025
Each call is an informal peer to peer, virtual meeting. We ask a few marketers to lead the discussion, but the goal is an open discussion. Register below to attend the live session. Can’t make it or want to get insights from past topics? Register as a CMA member to watch all of our sessions.
Time & Location
Nov 12, 2025, 2:00 PM – 3:00 PM EST
Online
About the Event
What Marketers Learned From The Partner Marketing Group’s 2025 Technology Marketing Benchmarks & Trends Report
What can this year's data teach us about what's actually working in tech marketing?
In this session, we’re digging into the key insights from The Partner Marketing Group’s 2025 Technology Marketing Benchmarks & Trends Report. Our expert panel will break down real-world marketing trends, from budget shifts and high-performing tactics to the growing role of AI and automation. You'll walk away with practical takeaways for aligning your marketing strategy, avoiding common missteps, and planning confidently, whether you're starting fresh, fine-tuning your current plan, or planning for 2026. Because, as we all know, marketing isn’t just a science, it's an art.
Panelists:
Ken Jacobsen, VP of Marketing, TM Group - https://www.linkedin.com/in/kenjacobsenjr/
Mary Miller, Marketing Director, PayTrace - https://www.linkedin.com/in/marynmiller/
Kate Coffey-Bacon, SVP of Marketing & Strategy, USTPay - https://www.linkedin.com/in/kateecoffey/